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MEGAPRO is rated the #1 sports marketing agency in South Africa


Danny Jordaan, 2010 LOC
Imtiaz Patel, SuperSport
Tony van Kralingen, SAB
Trevor Munday, Director of Companies
Paul Nkuna, MIC
Standing (Left to right): David Jenkins (MEGAPRO, CEO), Julian Bryant (MEGAPRO, General Manager: Rights) Seated (left to right): Barry Pollen (Stadium Management SA, Director), Jacques Grobbelaar (Stadium Management SA, Executive Chairman), Henk Ferreira (Stadium Management SA, Director)
Khaya Mayedwa , SA Rugby Commercial Manager / Gavin Smith, Chief Sales & Marketing Officer – MEGAPRO and Gregg Murray, Sales Manager Sponsorship & Agencies – MEGAPRO
George Rautenbach, Executive Chairman – Primedia Sport/ John Smit – SA Rugby Captain/Mark Alexander – SA Rugby Deputy President & Ian Penhale – SAB, Marketing Director

The leading sports marketing company in South Africa

MEGAPRO Marketing, founded by Executive Chairman, George Rautenbach in 1986, introduced the concept of sports marketing to South Africa. Now with over twenty years of experience, it occupies the preeminent spot in the industry. MEGAPRO is proud to have been associated with all major international and World Cup events in South Africa to date.

Looking forward to 2010, Primedia Sport is part of a joint venture partnership that has been awarded the 2010 FIFA World Cup Hospitality Sales rights for the Southern Africa region by Match AG on behalf of FIFA.
Thanks to our successful track record, and sound relations with administrators, unions, and players, MEGAPRO is recognised as the industry standard in the sporting world.

MEGAPRO is the appointed commercial agent for key sporting bodies in South Africa, such as SA Rugby (Pty) Ltd, Provincial Rugby Unions, Provincial Cricket Unions and the South African Football Association (SAFA) and also holds the rights to many more niche sports too.

Please contact us for more information on the South African sports market and commercial opportunities in the sporting arena.


Client testimonials

“We at Stadium Management South Africa have assembled a management team of experienced stadium people combined with people new to the stadium business. This blend of experience and youth contributes to our approach to change the way stadiums have been managed in the past. We are truly working towards an experience where all stakeholders experience the service delivery of our stadiums in a much more open and rewarding way. This includes our interaction with our professional sport organisations, tenant teams, and spectators as well as our partners, sponsors and advertisers. For this reason we were seeking the expertise of a sport marketing company who are willing to share this vision, and who are not afraid to adapt new business models and engineer new strategies that are truly beneficial to all parties. MEGAPRO Marketing fitted this profile beyond doubt and we are truly proud to be associated with this leading brand”” Jacques Grobbelaar ( Stadium Management South Africa, Executive Chairman)

“I do not believe this sponsorship would have been secured without the efforts of MEGAPRO. They were the key factor in making the Lions Tour Title Sponsorship deal come together” Ian Penhale – Marketing Director, SAB Ltd.

“MEGAPRO have played a huge role in acquiring the Lions Tour Title Sponsorship and we are extremely happy and thankful to them for the role they played in securing a sponsor of this proportion in such tough economic times” Oregan Hoskins – President, SA Rugby Union

“ I would like to extend my appreciation of Primedia’s significant contribution to the marketing and advertising rights that they afforded SA Rugby to assist in the successful signing of the SAB Lions Tour Series Sponsor package. The creative thinking of our Commercial Agents and Megapro has made this possible. “ Andy Marinos, Acting Managing Director.

"I have found MEGAPRO, its major shareholder, Primedia Limited and their empowerment partner, Mineworkers Investment Company, to be extremely knowledgeable and supportive business associates."
- Danny Jordaan, CEO for LOC 2010

"We at SASOL value MEGAPRO'S holistic service and professional approach."
- Trevor Munday, Director of Companies

"No other company could have helped us maintain our brand awareness on a national level more effectively. MEGAPRO is unique in that they offer us a 'one-stop-shop' to develop and leverage our sponsorships."
- Chris Scoble, Ex Managing Director, Nashua Limited