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The South African sponsorship landscape
No area of marketing and promotion has grown more robustly over the last twenty years than sponsorship. According to BMI Sport Info., the value of the South African sports sponsorship market increased to R3 928 million in 2009 - an increase of 12% year on year. |
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Sport Business Intelligence|
As marketers focus on enabling conversations with consumers, sport continues to provide a platform for engagement, playing an ever-increasing role in corporate and brand communications. MEGAPRO partners with leading brands to structure their investments in the sporting arena, strategically aligning brands with sports properties to support defined marketing and advertising objectives. MEGAPRO has over twenty years of experience in the field of sports marketing. We combine research and analysis with our industry expertise and market insights to design solutions that capture consumer attention and deliver great results.
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